7 tips to save money on online shopping
To help you, we have prepared some strategies that will be good for your wallet.
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Saving money on online purchases is one of the main goals of those who use the digital environment to purchase new products.
In 2020, with social isolation rules, Brazilians got used to making online purchases. But have people really learned how to buy online and save money at the same time?
If you like to buy products online, but have no idea how to start saving, check out our tips:
1. Create a shopping list
The first step is to create a shopping list to define exactly what you need.
This list can be made in a notebook, notepad or Excel – whatever works best for you.
Analyze your needs and desires to define what is a priority and should be acquired most urgently.
The habit of creating shopping lists is very common for those who shop at the supermarket. However, it should also be used by those who use the internet to purchase new products.
2. Limit your spending on purchases
If money is tight at the moment, or you want to save money on online shopping, set a maximum amount to spend.
Having a plan will help you avoid unnecessary expenses that will compromise your finances.
On the internet, it’s very easy to get carried away by phrases like “free shipping on purchases over X amount” and “products you may also be interested in”.
If you have money to spare for additional purchases, it might even be worth checking out the sales.
However, if your current goal is to save money, it is important to have discipline and only buy what you need.
This way, it’s easier to resist temptations when shopping online!
3. Do a lot of research
The habit of researching prices should be part of the routine of anyone who wants to save money.
Fortunately, it is much easier to do this online than in physical stores.
After all, when you search, Google shows you several results for the same product. This way, you can find out which one has the best price.
You just need to take into account one other expense: shipping.
It may be that on a certain website, the product you want is cheaper. However, when you enter your zip code to calculate shipping, you realize that the final price ends up being higher than the total price you want to pay.
Therefore, before clicking on the link for the product with the lowest price, be sure to check the shipping cost in other stores.
To compare prices, you can use websites like Buscapé, which makes this task much easier, as it brings together the prices of the same product in different online stores.

4. Filter by lowest price
Anyone who makes online purchases knows how much filters help when purchasing new products.
After all, their aim is to segment your search and offer more accurate results.
The good news is that they can also help you save money, as you can use the “lowest price” option as a filter when doing your search.
This way, the first products that appear on the page will be those with the most affordable price.
This way, you don't run the risk of finding a product with a very high price and putting it in your shopping cart.
5. Participate in loyalty programs
Many stores have loyalty programs that offer exclusive gifts and discounts.
If you've already decided that you need to buy something new, why not sign up for a loyalty program?
It's a way to save money and still receive exclusive benefits.
This tip is even more worthwhile for those who are loyal to a particular store, which usually offers gifts and discounts to customers who make purchases more frequently.
The loyalty program is a benefit widely used by companies focused on creating a loyalty strategy, since retaining customers is cheaper than looking for new ones!
Therefore, these stores often compensate customers who make repeat purchases.
6. Use cashback
Cashback means money back.
This means that when you make an online purchase from an online store that offers a cashback program, you will receive back part of the amount spent.
This type of reward is already very common in the United States. But now, it is starting to become popular in Brazil.
It works like this:
You sign up for a cashback program, which is usually partnered with other companies.
Stores pay to advertise on websites and apps, which share this amount with the consumer.
This way, everyone wins: the cashback platform, which gets part of the commission, the consumer, who gets a discount and, of course, the store, which made a sale.
After accumulating a certain amount (which varies depending on the platform), you can withdraw the money or leave it available in your digital wallet to make new purchases.
Among the main applications and platforms that offer cashback as a benefit, we can mention:
• Meliuz
- Picpay
• Zoom
• Mooba
• Couponnomy
In addition to these tools, there are some credit cards which also offer cashback programs.
7. Buy through apps
Apps often offer exclusive discounts and promotions to their users.
In fact, there are large stores on the market that offer much more advantageous discounts for those who buy through the app rather than through the company's website or physical store.
When you discover a new store, go to its app and see if the product you found on the website is cheaper on the app.
This way, you can save money on online purchases.
In addition to discounts, apps offer convenience and help you save time.

Conclusion
These are some simple ways to save money on online shopping.
Ideally, you should always plan before purchasing new products. This way, you reduce the risk of buying things you don't need and that could weigh down your budget!