{"id":37460,"date":"2024-08-16T15:21:03","date_gmt":"2024-08-16T12:21:03","guid":{"rendered":"https:\/\/valorizei.com\/?p=37460"},"modified":"2024-08-16T15:21:03","modified_gmt":"2024-08-16T12:21:03","slug":"retorno-sobre-ativos-roa-o-que-e-e-como-calcular","status":"publish","type":"post","link":"https:\/\/valorizei.com\/en\/retorno-sobre-ativos-roa-o-que-e-e-como-calcular\/","title":{"rendered":"Return on Assets (ROA): what it is and how to calculate it"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Did you know that companies that monitor the <strong>Return on Assets<\/strong> (ROA) can improve your investments by up to 20%? <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This <strong>financial indicator<\/strong> It is crucial to understand how efficient a company is in generating profit. Let&#039;s learn what ROA is and how to calculate it.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2240\" height=\"1260\" src=\"https:\/\/valorizei.com\/wp-content\/uploads\/2024\/08\/AnyConv.com__Zona-de-livre-comercio-o-que-e-como-funciona-e-mRetorno-Sobre-Ativos-ROA-o-que-e-e-como-calcular.webp\" alt=\"Retorno Sobre Ativos\" class=\"wp-image-37465\" srcset=\"https:\/\/valorizei.com\/wp-content\/uploads\/2024\/08\/AnyConv.com__Zona-de-livre-comercio-o-que-e-como-funciona-e-mRetorno-Sobre-Ativos-ROA-o-que-e-e-como-calcular.webp 2240w, https:\/\/valorizei.com\/wp-content\/uploads\/2024\/08\/AnyConv.com__Zona-de-livre-comercio-o-que-e-como-funciona-e-mRetorno-Sobre-Ativos-ROA-o-que-e-e-como-calcular-1536x864.webp 1536w, https:\/\/valorizei.com\/wp-content\/uploads\/2024\/08\/AnyConv.com__Zona-de-livre-comercio-o-que-e-como-funciona-e-mRetorno-Sobre-Ativos-ROA-o-que-e-e-como-calcular-2048x1152.webp 2048w, https:\/\/valorizei.com\/wp-content\/uploads\/2024\/08\/AnyConv.com__Zona-de-livre-comercio-o-que-e-como-funciona-e-mRetorno-Sobre-Ativos-ROA-o-que-e-e-como-calcular-711x400.webp 711w, https:\/\/valorizei.com\/wp-content\/uploads\/2024\/08\/AnyConv.com__Zona-de-livre-comercio-o-que-e-como-funciona-e-mRetorno-Sobre-Ativos-ROA-o-que-e-e-como-calcular-100x56.webp 100w\" sizes=\"auto, (max-width: 2240px) 100vw, 2240px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Return on Assets (ROA) is a <a href=\"https:\/\/www.treasy.com.br\/blog\/roa-retorno-sobre-o-ativo\/\" target=\"_blank\" rel=\"noreferrer noopener\">financial indicator<\/a> which measures the efficiency in transforming assets into profits. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It is a percentage that shows the management&#039;s ability to create value. To calculate it, divide the Operating Profit by the Average Total Assets, using data from <strong>Balance Sheet<\/strong> and DRE.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Understanding ROA helps companies optimize areas and improve <strong>asset management<\/strong>. It shows whether management is using resources well to obtain returns. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ROA is more than a metric; it is an indicator of efficiency.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Main Conclusions<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>ROA measures how efficiently a company generates profit from its assets.<\/li>\n\n\n\n<li>To calculate ROA, divide net income by average total assets.<\/li>\n\n\n\n<li>A high ROA indicates effective utilization of assets.<\/li>\n\n\n\n<li>Comparing ROA across different periods can reveal performance trends.<\/li>\n\n\n\n<li>ROA is different from ROI and ROE, covering different financial aspects.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">What is ROA?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">O <em>Return on Assets<\/em> (ROA), or Return on Assets, is an important metric. It assesses a company\u2019s profitability with its <em>company assets<\/em>. Shows how much profit is generated from the total assets invested.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This gives an overview of the <em>operational efficiency<\/em> and the company&#039;s competitive position. The formula for calculating ROA is easy:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>ROA = Annual Net Income \/ Total Assets<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ROA helps to see if a company is using its resources well. This is shown in the table below:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>Indicator<\/th><th>Description<\/th><\/tr><tr><td>ROA<\/td><td>Measures how much profit is generated from the <em>company assets<\/em><\/td><\/tr><tr><td>ROE<\/td><td>Assesses the ability to add value using own resources<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The <em>company assets<\/em> are assets, rights and investments. This includes inventories, machinery, equipment and accounts receivable. A high ROA shows good <em>operational efficiency<\/em> and return on smaller assets.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A low ROA may indicate bad investments. Thus, ROA is an important indicator for <strong>financial health<\/strong> of a company.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"600\" src=\"https:\/\/valorizei.com\/wp-content\/uploads\/2024\/08\/AnyConv.com__Criptografia-2-1-1024x600.webp\" alt=\"\" class=\"wp-image-37466\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Importance of Return on Assets (ROA)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Return on Assets (ROA) is crucial for evaluating investments. It shows how a company generates profit from its assets. This helps managers see how efficiently fixed assets are used to generate sales.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/valorizei.com\/wp-content\/uploads\/2024\/08\/image-1-1024x768.jpeg\" alt=\"\" class=\"wp-image-37462\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">It is essential to monitor long-term profitability for the <strong>financial health<\/strong> of the company. ROA provides information on the efficiency in generating profit from assets. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A high ROA indicates efficient use of assets. On the other hand, a low ROA may indicate problems such as inefficiency or wasted resources.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ROA is also linked to <strong>financial leverage<\/strong>. Knowing ROA helps management understand the impact of leverage on financial results. This is crucial for companies that use loans.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In conclusion, understanding and monitoring ROA is crucial. It provides a clear view of efficiency and <strong>financial health<\/strong> of the company. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Certainly, it is an essential tool for evaluating investments and defining <a href=\"https:\/\/valorizei.com\/en\/estrategias-de-investimentos-para-voce-colocar-em-pratica\/\">strategies <\/a>long-term profitability.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">+ <a href=\"https:\/\/valorizei.com\/en\/o-que-e-retorno-sobre-patrimonio-liquido-roe\/\">What is Return on Equity (ROE)?<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How to calculate Return on Assets?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">To calculate Return on Assets (ROA), it is important to understand the <em>ROA formula<\/em>. First, you need to find the Operating Profit. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This value is in the Income Statement (DRE). It is the profit before taxes and duties.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Then you subtract taxes from the Operating Profit. This gives you the final Operating Profit.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Next, you need to find the Average Total Assets. This is done by adding together the beginning and ending assets for the period. Then, divide by two.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To calculate ROA, use the formula: ROA = (Operating Profit \/ Average Total Assets) x 100<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This value is shown as a percentage. It helps to analyze the financial health of the company. The formula may change depending on the sector and size of the company.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Comparing ROA of companies in the same industry is more useful. This shows how the company is performing compared to others.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ROA analysis is very important. It shows how a company uses its assets to earn profit. This helps in making better investment decisions. For more information, see this complete article.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Difference between ROA and ROI<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">When we compare ROA (<strong>Return on Assets<\/strong>) and <a href=\"https:\/\/valorizei.com\/en\/o-que-e-roi-e-como-calcular\/\">ROI<\/a> (Return on Investment), it is important to understand their differences. Both are important financial indicators, but they focus on different aspects.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O <em>Return on Investment<\/em> (ROI) measures the profitability of investments in a company. It is calculated using the formula:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">ROI = ((Net Gain from Investment \u2013 Cost of Investment)\/ Cost of Investment) x 100%<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">ROI considers all costs of the investment. This provides a complete view of the financial impact. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It is useful for evaluating different types of investments, such as operational or technological. A common practice is to compare ROI with other performance indicators.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ROA, in turn, analyzes the efficiency in generating profit from assets. It is calculated using the formula:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">ROA = Net Income \/ Total Assets x 100<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">ROI is useful for seeing the profitability of specific investments. ROA shows how a company uses its assets to make a profit. In times of crisis, such as the pandemic, ROA is very important.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Comparing ROA and ROI gives a complete picture of a company\u2019s financial health. ROI shows the effectiveness of investments. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While ROA shows the <strong>operational efficiency<\/strong>. Together, these indicators are essential for good financial management.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Understand the <em>Return on Investment<\/em> and Return on Assets helps improve and create strategies for business growth.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>ROI considers all investments and their costs.<\/li>\n\n\n\n<li>ROA analyzes the <strong>operational efficiency<\/strong> with the assets.<\/li>\n\n\n\n<li>A <em>comparison of indicators<\/em> between ROI and ROA shows the <strong>financial performance<\/strong>.<\/li>\n\n\n\n<li>In crises, both ROI and ROA are crucial for financial sustainability.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Difference Between ROA and ROE<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">O <em>Return on Assets<\/em> (ROA) and the <em>Return on Equity<\/em> (ROE) are essential to understanding the <em>financial performance<\/em> of a company. They measure different things.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ROA shows how a company generates profits with its total assets. ROE focuses on the return on shareholders&#039; resources. Thus, ROE shows the efficiency in generating profits with equity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For example, if Company A had a net profit of \u20ac200,000 and total assets of \u20ac1,000,000, its ROA was 20%. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In other words, this means that it generated 20% return on assets. For ROE, we would need to know the shareholders&#039; equity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To better understand, see the table below that compares ROA and ROE:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>Index<\/th><th>Calculation Method<\/th><th>What does it measure?<\/th><th>Typical Results<\/th><\/tr><tr><td>ROA<\/td><td>Net Profit \/ Total Assets<\/td><td>Ability to generate return from total assets<\/td><td>Smaller companies tend to have higher ROAs. Ex.: 20%<\/td><\/tr><tr><td>ROE<\/td><td>Net Profit \/ Shareholders' Equity<\/td><td>Profitability for shareholders<\/td><td>A higher ROE is usually positive<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Large companies may have lower ROAs because of scale and diversification, while small companies may have high ROAs because of agility. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One <em>Return on Equity<\/em> high is good, as it shows that the company generates more profit with shareholders&#039; money.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Therefore, comparing ROE, ROIC, and ROA in the same industry helps to better understand the efficiency of the company. It shows how the company uses its assets and shareholders\u2019 funds.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">+ <a href=\"https:\/\/valorizei.com\/en\/o-que-e-roi-e-como-calcular\/\">What is ROI and how do you calculate it?<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Comparing ROA Between Companies<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"600\" src=\"https:\/\/valorizei.com\/wp-content\/uploads\/2024\/08\/AnyConv.com__Criptografia-3-1024x600.webp\" alt=\"\" class=\"wp-image-37467\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">O <em>financial benchmarking<\/em> is essential to compare ROA (Return on Assets) between companies. This helps to assess the <strong>operational efficiency<\/strong> in a specific sector. The <em>ROA<\/em> shows how much a company earns from its assets. It is very important for investors and managers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To compare companies correctly, it is important to consider:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Similar asset structures<\/li>\n\n\n\n<li>Belonging to the same sector<\/li>\n\n\n\n<li>Temporal variations<\/li>\n\n\n\n<li>Accounting differences<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">These factors are fundamental. Without standardization, the comparison of <em>ROA<\/em> may be wrong.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>Enterprise<\/th><th>Net Profit (R$)<\/th><th>Total Assets (R$)<\/th><th>ROA<\/th><\/tr><tr><td>Petrobras<\/td><td>80 billion<\/td><td>700 billion<\/td><td>11.43%<\/td><\/tr><tr><td>OK<\/td><td>55 billion<\/td><td>500 billion<\/td><td>11%<\/td><\/tr><tr><td>Itau Unibanco<\/td><td>30 billion<\/td><td>400 billion<\/td><td>7.5%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">In the table, we see how companies have different <em>ROAs<\/em>. This shows your <em>asset efficiency<\/em> and profit capacity. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Compare the <em>ROA<\/em> is a powerful tool for investing and improving <em>asset efficiency<\/em> in various strategies.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Advantages and Limitations of ROA<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">ROA (Return on Assets) is a <a href=\"https:\/\/www.suno.com.br\/artigos\/roa\/\" target=\"_blank\" rel=\"noreferrer noopener\">fundamentalist metric<\/a> essential for evaluating the efficiency of a company. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It helps you see how a company generates profit for its shareholders. It helps you know how to use resources effectively and measure asset efficiency.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Additionally, ROA helps control costs and maintain <em>financial health<\/em> of the company. This makes it possible to accurately compare the company with others in the sector.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, ROA has limitations. It does not take into account intangible assets, such as brands and patents, which are important for technology companies. Furthermore, it does not show the company&#039;s future growth capacity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Therefore, use other <strong>financial metrics<\/strong> together with ROA is a good idea. This helps to have a more complete view of the company&#039;s financial health.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A survey at a fuel company showed the importance of metrics such as ROI, ROA and EVA. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">She revealed that the company was not performing well in the year under review. This indicated the need to improve resource use strategies.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To make a <strong>sector comparison<\/strong>, it&#039;s good to look at several <strong>financial metrics<\/strong>. In addition to ROA, metrics such as ROI and ROE are important.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">DuPont Analysis, for example, helps to better understand operational efficiency and <strong><a href=\"https:\/\/valorizei.com\/en\/alavancagem-financeira\/\">leverage<\/a> financial<\/strong> of a company.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This allows for more informed strategic adjustments and helps improve the company\u2019s financial performance.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>Metric<\/th><th>Formula<\/th><th>Utility<\/th><\/tr><tr><td>ROA<\/td><td>Net Profit \/ Total Assets<\/td><td>Measures the efficiency of assets in generating profit<\/td><\/tr><tr><td>ROI<\/td><td>(Operating Profit \u2013 Initial Investment) \/ Initial Investment<\/td><td>Evaluates the return on investment<\/td><\/tr><tr><td>EVE<\/td><td>Operating Profit \u2013 Cost of Capital<\/td><td>Calculates the economic value added by the company<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Tips for Improving ROA<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">To increase profitability and optimize assets, it is important to adopt several <strong>management strategies<\/strong>. First, reducing costs is essential. This can be done by eliminating waste and improving processes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Increasing asset productivity is also a good strategy. This can be done by keeping equipment in good condition and optimizing its use. Evaluating investments based on their return potential is crucial to maximizing returns.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Effective management of fixed assets and working capital also improves ROA. Companies that balance these elements well tend to have better financial performance. <strong>management strategies<\/strong> must be reviewed and adapted to market changes to achieve profitability objectives.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>Metric<\/th><th>Formula<\/th><th>Indicator<\/th><\/tr><tr><td>ROA<\/td><td>Net Income \/ Total Assets<\/td><td>Efficiency in the use of assets<\/td><\/tr><tr><td>ROI<\/td><td>(Gain Obtained \u2013 Investment) \/ Investment<\/td><td>Return on investment<\/td><\/tr><tr><td>ROE<\/td><td>Net Profit \/ Shareholders' Equity<\/td><td>Return on equity<\/td><\/tr><tr><td>ROIC<\/td><td>NOPAT \/ Invested Capital<\/td><td>Efficiency in the use of invested capital<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">It is crucial to constantly monitor financial indicators such as ROA, ROI and ROE. This helps to identify optimization opportunities and adjust <strong>management strategies<\/strong>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Investing in analytical tools can improve understanding of areas that need improvement, ensuring a <strong>increased profitability<\/strong> sustainable.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">+ <a href=\"https:\/\/valorizei.com\/en\/zona-de-livre-comercio-o-que-e-como-funciona-e-mais\/\">Free trade area: what it is, how it works and more!<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">O <strong>Return on Assets (ROA)<\/strong> It is very important to analyze how a company is making money. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It shows how well the company uses its assets to make profits. The formula is simple: divide the operating profit by the value of the total assets.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With ROA, it is easy to compare the financial efficiency of several companies in the same industry. This helps to see how well the company is using its resources. Therefore, ROA is very useful for those who invest in or manage companies, as it helps to improve the way capital is used.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It is important to use ROA in conjunction with other financial indicators. This gives a complete picture of the company&#039;s performance. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Therefore, this metric becomes a very useful tool for analyzing and making strategic decisions.<\/p>","protected":false},"excerpt":{"rendered":"<p>Voc\u00ea sabia que empresas que monitoram o Retorno Sobre Ativos (ROA) podem melhorar seus investimentos em at\u00e9 20%? Este indicador financeiro \u00e9 crucial para entender a efici\u00eancia da empresa em gerar lucro. Vamos aprender o que \u00e9 ROA e como calcular. O Retorno Sobre Ativos (ROA) \u00e9 um indicador financeiro que mede a efici\u00eancia em&hellip; <a class=\"read-more\" href=\"https:\/\/valorizei.com\/en\/retorno-sobre-ativos-roa-o-que-e-e-como-calcular\/\">Continuar lendo<\/a><\/p>","protected":false},"author":23,"featured_media":37465,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"O Retorno Sobre Ativos (ROA) \u00e9 muito importante para analisar como uma empresa est\u00e1 fazendo dinheiro. 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