Best-selling products on the internet: what's trending in e-commerce

E-commerce is one of the best ways to shop online, but do you know which products are the best-selling on the internet?

And if you are thinking about starting a business, it is important to know which products are most sought after and which can generate the most profit in your sales.

The best-selling product categories on the internet

Before talking about the products, let's think about their categories. And according to the 46th edition of the Webshoppers, there are 12 product categories that were purchased the most at the beginning of 2022.

See what they are:

• Home and decoration – 13%;
• Food and beverages – 12%;
• Perfumery and Cosmetics -12%;
• Fashion and Accessories – 9%;
• Home appliances – 9%;
• Sports and Leisure – 6%;
• Health – 6%;
• Babies and Company – 4%;
• Telephony – 4%;
• Computer Science – 4%;
• Electronics – 3%
• Construction and Tools – 2%.

And what are the best-selling products on the internet?

Now that we know the main product categories, let's find out which are the best-selling products on the internet.

1 – Smartphones and electronics in general

The first one could not be different, nowadays it is very difficult to find someone who does not have a cell phone to call their own.

So every year we see exorbitant numbers, growing and growing, especially with the new things that are always arriving.

In addition to smartphones, we can also mention notebooks and their peripherals, such as keyboards, mice, headphones and others.

Just as we cannot fail to mention cameras, whether second-hand or new, the demand for them is growing more and more.

2 – LED products

Continuing our list, we need to talk about LED products, because this type of technology is everywhere these days.

The lamps are LED, lighting for photos, TV screens and many other things, so there is no way to give it any other place than the second.

LEDs have been spreading in electronic products and homes because they are more durable than old lamps and consume less energy.

3 – Video games and consoles

Still talking about a different category of electronics, in the markets we have three main consoles that are purchased every day, namely Xbox, Playstation and Nintendo.

And in addition, we can also find games to be used on consoles, whether they are apps or physical, their purchases are still very large every year, especially with frequent releases.

4 – Books

Although we have noticed a huge decline in the literature market, the number of physical books purchased each year is still very high.

And one of the reasons this number did not fall was the pandemic that led to social isolation, many people needed some distraction so they could get through this difficult time.

Mainly with digital influencers and the large presence of authors on social media, which encourages reading even more.

5 – Online courses

Still suffering the effects of the pandemic, many people took this quarantine time to work on their hobbies and professional development.

Therefore, the sale of online courses has increased significantly in recent times, and today they are highly sought after by those who want to acquire a new skill or simply improve their CV.

6 – Ergonomic or office chairs

With the vast majority of in-person jobs transforming into home office models due to the pandemic, workers and companies found themselves needing to invest in better equipment.

So the search for office supplies and ergonomic equipment in general has increased dramatically since 2020 onwards.

This is because an uncomfortable work environment can lead to less productivity or even injuries.

7 – Toys and games

Every day babies are born or some group of people decide they want to play a board game, so it is with this in mind that we know that the demand for this market will never fall.

Mainly children's toys for children aged 1 to 10, as this is the period before they enter the digital age depending on the type of upbringing.

Another important point about the board game is that this product has been in high demand due to people's desire to disconnect from the internet.

8 – Clothes and shoes

This category of products could not be left out of this list, especially with the advent of Shopee and Shein, which revolutionized the way we buy clothes and many other items.

Every day people buy clothes and shoes via e-commerce, it has become a very common practice.

Especially because we have a lot of technology to help us choose the right size, such as virtual fitting rooms and detailed customer reviews.

9 – Pet items

Do you have a pet? Then you know that the desire to buy everything we see in the store is always very strong, and it is because of this desire to pamper our pets that items for our companions are purchased so much every year.

Whether it's cat food, cat litter, hygiene items, entertainment or treats, items like these are always selling.

10 – Hair products

Whether male or female, we all look for hair products that can meet our needs.

Mainly women who like to test new products and discover the different benefits that can be found in a hair product.

11 – Makeup

We cannot forget to mention makeup, the makeup and beauty market is one of the fastest growing in our country.

This type of product is part of many people's routine and every day people look for different products to meet their needs.

13 – Decorative items

And finally, we need to talk about decorative items that are highly sought after to make our home as cozy as possible, or as similar to Pinterest as possible.

Regardless of the need, these products are always in high demand depending on the current trend;

Are you surprised by this list? Often times, what we think people are looking for may not be what it seems.

And if you are a retailer, knowing about these products could be what you need to boost your sales and understand more about the current market.